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8 Homes Showcasing Viva Magenta, Pantone's 2023 Color of the Year

Updated: Jan 3


Pantone's 2023 Color of the Year, Viva Magenta, is nothing short of an eye-catcher. Rooted in the idea of optimistic empowerment, the vibrant red is meant to signify turning a new chapter and embracing the future with vigor.


Not surprisingly, Viva Magenta also suits a variety of spaces and interior design preferences, from bold and modern to warm and nostalgic. For your own design inspiration, we've compiled a collection of listings that already showcase the color in their décor and furnishings.



38 West Pond Drive

Bridgehampton, NY



Viva Magenta is a dynamic color that can energize even the most classically designed spaces. This home in Bridgehampton balances its neutral design with vibrant curtains and a matching light fixture.


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12900 SW 63rd Ave

Pinecrest, FL



The dramatic piece of Viva Magenta wall art gives this space the pop of color it needs while staying contemporary and sleek.


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15 E 82nd St

Upper East Side, NYC


Exuding opulence and nostalgia, 15 East 82nd Street’s bold use of the color creates a sense of festive warmth.


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1185 Park Avenue

Upper East Side, NYC


Carried throughout this Upper East Side prewar duplex’s main living space, Viva Magenta unites the living and dining areas while being grounded in neutrals.


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386 Third Ave

Midtown East, NYC


This modern Midtown living space incorporates a coffee table of this rich shade to complement the natural wood elements featured throughout.


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1 Main Street

Dumbo, NY


Whether it is used to furnish, decorate, or accent, Viva Magenta is a playful color that encourages self-expression.


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209 E 56th Street

Midtown East, NYC


The use of the color in this bedroom is a prime example of how it can be used as an accent without being too overpowering or intense.


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85 N Shore Drive

Miami Beach, FL


Viva Magenta can tie any interior together when used as a centerpiece, like the attention-grabbing area rug in this Miami Beach residence.


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